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  Case Study: Resnik Skin Institute

Client: Resnik Skin Institute

Business: Dermatology Practice

Website Address: www.ResnikSkinInstitute.com

Years As Client: 1998 to present

Description Of Work: The doctors at Resnik Skin Institute wanted a web site for two specific reasons. First they wanted a site that would be packed with beneficial information their patients needed on all areas of dermatology and disease. This also included a section to "ask the doctor" questions thus building up a convenient method for building up trust and doctor patient relations. Secondly, the doctors wanted to promote and sell online their skin care products utilizing ecommerce and secure online ordering.

Their product line of skin care products needed product images taken so that they could be included on the site and WMSI took care of that as well as design and programming of the site. Since the doctors are based in South Florida a multi-lingual version of the site had to be made available to the patients of the practice. The site also uses custom built patient and appointment forms.

Most Current Work: Adding in new products, updating resource materials, adding in multi-lingual capabilities.

Summary: WMSI built the site meeting all the needs of the doctors and came in right on time and on budget. The site has been a big asset to the doctor's practice and their patients rely on the site for follow-up information. Being both an effective ecommerce site and information resource is a common type of site produced by WMSI.

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